As winter recedes, the plum blossom debuts. Delicate and resilient, it springs forth through with a subtle and sensual grace, its delicate fragrance lingering in the air. We treasure its unique vitality, summoning it for the natural beauty of Sulwhasoo.Nature is our source of true beauty, and we are one with it. Sulwhasoo believes in a holistic approach to skincare, harmonizing our natural beauty with ancient Asian wisdom and restoring the delicate equilibrium between body and mind.
True beauty flows from a clear and positive mind. Sulwhasoo pursues a holistic beauty that carefully treats our inner and outer beauty.